Best Buy announces convenient new service as customers pull back | Official Website of Louis Velazquez, entrepreneur, finance guy and tech innovator

Over the past few years, Best Buy (BBY) has struggled to attract customers to its stores amid growing competition and economic pressures that are impacting the wallets of shoppers.

However, the retailer recently saw a glimmer of hope. During the second quarter of 2025, Best Buy saw its comparable sales increase by 1.6% year-over-year, its highest growth in three years.

Specifically, sales increased in product categories such as gaming, computing, mobile phones, wearables and headphones.

Despite the increased consumer demand in these areas, a major problem remains: Best Buy’s sales in home theater, appliance, tablet and drone categories declined.

Also, Best Buy’s same-store foot traffic dipped by 1.2% year-over-year during the quarter, according to recent data from Placer.ai.

A man leaves a Best Buy store.

Image source&colon; Kamil Krzaczynski/Getty Images

Best Buy CEO says customers are scaling back spending in key areas

During an earnings call on Aug. 28, Best Buy CEO Corie Barry said that customers continue to seek deals and are being more careful about making big-ticket purchases.

“Customers continued to be resilient, but deal-focused and attracted to more predictable sales moments, including our Black Friday in July sales event,” said Barry. “In the current environment, customers continue to be thoughtful about big-ticket purchases and are willing to spend on high-price-point products when they need to or when there is technology innovation.”

She also said that low sales of appliances and TVs can be attributed to the current U.S. housing market, which is facing significant challenges.

The average 30-year mortgage rate remains above 6%, and consumers are buying new homes at a slow pace as prices increase. In July, existing-home sales climbed by 2% month-over-month, while total unsold housing inventory spiked by 0.6%, according to a recent report from the National Association of Realtors.

The report also found that the median existing-home sales price increased by 0.2% year-over-year, reaching $422,400.

“I think probably in appliances the most, I think there’s a strongest correlation with the housing turnover or housing starts coming through the major appliance business, maybe a little bit on the home theater TV side, but mostly on the majors,” said Barry. “And I think as people start to get into new homes or actually want to remodel their homes, we start to see people gravitate maybe towards appliances, versus right now it’s a very depressed market.”

Best Buy announces bold move to fix alarming customer behavior

As customers continue to pull back their spending in these key areas, Best Buy has made a bold move to reverse the alarming trend.

The retailer has just announced that it has partnered with Uber Eats to deliver electronics, appliances and other tech essentials to the doorsteps of customers.

Best Buy shoppers now have the ability to submit and track tech orders through the Uber Eats app, which is offering $20 off Best Buy orders of $60 or more using the code BESTBUY10 until Sept. 29.

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“With this partnership, Uber Eats and Best Buy are making it easier than ever for customers to access the latest technology, whether it’s a necessity or something fun,” said Hashim Amin, head of grocery and retail for North America at Uber, in a press release. “We’re thrilled to help bring Best Buy’s trusted assortment into the on-demand economy.”

The move from Best Buy comes after it launched a new digital marketplace last month, which doubled the number of products customers can shop for on its website and app. It specifically expanded its product lineup of technology and small appliances from big brands such as Samsung, LG, Eufy, Marth Stewart, etc.

During Best Buy’s earnings call last week, Best Buy Chief Customer, Product and Fulfillment Officer Jason Bonfig said the company will continue to focus on tweaking its assortment of TVs and appliances, and will also make them more readily available to customers.

“So there is a need for us to modify our assortment there and also placement,” said Bonfig. “So in some cases, it’s less about price, but more about speed of fulfillment or even the ability for a customer to actually take an appliance out of our store and just directly take it that particular day. And those are some of the moves that the teams are making as well to better meet the customer where they are in the market today.”