Huge supermarket chain gives away 1,000s of ice cream pints

Hot summer days are the perfect time to relax with a nice serving of ice cream.

For some communities, the sound of music playing from an ice cream truck prompts children, teens, and parents to race to the curb of their street to stop the truck to buy a frozen treat before it passes by.

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For those areas lacking a local ice cream truck, a trip to Baskin-Robbins, Cold Stone Creamery, or Dairy Queen might be the solution to that frozen treat craving.

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If one of those options is not available, a trip to the local grocery store to buy some ice cream will solve your problem. And consumers have several choices to consider when buying that refreshing treat.

Name-brand ice cream choices that you can find at most grocery stores include Dreyer’s (known as Eddy’s in some areas), Breyers, Ben & Jerry’s, Blue Bunny, Tillamook, and Häagen-Dazs.

Fierce ice cream competition in stores

The competition for ice cream sales is so fierce that many national and regional grocery chains and big-box retailers have their own private label brands to entice consumers.

For Costco members, Kirkland Signature ice cream, with a limited number of flavors, is available.

Target in 2021 launched its private label ice cream brand Favorite Day, and Walmart launched its latest private label ice cream in April 2024 to go with its Great Value brand, known as bettergoods. The private label offers dairy and plant-based options for customers.

To compete with the big boxes, national and regional grocery chains offer private labels to consumers as well. Publix stores offer their Premium brand of ice cream, as well as their organic GreenWise brand.

Albertsons, Vons, and Safeway stores have for years sold their Signature Select private label, and Whole Foods offers its 365 private label brand.

Kroger is giving away 92,000 pints of ice cream.

Image source: Bloomberg/Getty Images

Kroger gives away 92,000 pints of ice cream

To kick off the summer, Kroger has launched its limited-time Summer in a Pint collection of four new ice cream and sherbet flavors, including:

  • Fireside Nights, a toasted marshmallow-flavored ice cream with s’mores pieces.
  • Sandy Shores, a coconut-flavored ice cream.
  • Poolside Tan Lines, a vanilla bean, chocolate, and coffee-flavored ice cream.
  • Italian-Style Summer Fizz, a blood orange-flavored sherbet.

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To celebrate the launch of its new frozen treat flavors, Kroger has brought back its free ice cream pint offer, as it will give away 92,000 pints of Kroger ice cream, or 1,000 pints for each of summer’s 92 days, beginning June 20, according to a company statement.

More retail:

Customers can obtain one of those 92,000 pints of Kroger ice cream by downloading a limited-time, single-use digital coupon at FreeKrogerIceCream.com, starting on June 20, beginning at noon Eastern time, while supplies last.

The coupon can be used to obtain a free pint of one of the new flavors or any one of the Kroger brand ice cream flavors at Kroger Family of Stores locations, such as Kroger, Ralph’s, Fred Meyer, Fry’s, Dillon’s, and Food 4 Less, through July 4, 2025.

The free ice cream pint promotion is valid in all U.S. states, except California, Colorado, Louisiana, Tennessee, and Nevada.

Kroger also offers a $1 off coupon for the purchase of two pints of its ice cream, except at Mariano’s, Metro Market, Pick ‘n Save, and QFC stores.

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