Amid the Trump administration’s continued antagonism toward countries that were once considered allies and focus on deportations that in some cases led to tourists getting mistakenly detained at the border, travel interest in the U.S. has dropped dramatically.
Statistics published by the Canadian government showed a 35% decline in land border crossings from the U.S. to Canada last spring, while the Flight Centre travel group (FGETF) recorded a similar 40% decline in corporate travel in the first half of 2025.
The U.S. National Travel and Tourism Office also published visitor number drops of as much as 30% from European countries such as Spain, Germany, and Slovenia.
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New survey finds a 55% drop in travel interest to the U.S.
While President Donald Trump has repeatedly denied the lost tourist dollars by classifying them as “no big deal,” multiple reports now show that this is far from a temporary ebb caused by a few high-profile headlines.
The latest survey commissioned by CNBC Travel shows that 44% of the residents it polled in Southeast Asia said that their interest in visiting the U.S. had decreased in 2025.
A wealthy nation that was once a significant source of tourism to cities like New York and Los Angeles, Singapore reported the largest decrease with 55% of the 6,000 regional travelers polled saying they are now less interested in coming to the U.S.
Related: Another airline cancels New York-Paris flight due to low demand
The polling, conducted between May 22 to June 10, found that the number of travelers avoiding travel due to fears around their personal safety rose by 13 percentage points to 69%, while those concerned about potential discrimination or poor treatment increased by 17 points.
Boycotts protesting recent actions of the Trump administration and concerns around gun violence also rose by a respective 18 and 20 percentage points.
Singapore residents have shown the highest drop in travel interest to the U.S.
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‘Mostly because of my safety’: Singaporeans on why they’re boycotting the U.S.
“I haven’t been too particularly interested in going to the U.S., mostly because of my safety,” Singaporean respondent Kimberly Kwok said to survey administrators. “You see a lot of articles on the news about hate crimes against Asians — and also the firearms.”
While residents of all Southeast Asian nations polled for the survey showed similar declines, the numbers were by far the starkest in Singapore.
Travel interest to the U.S. dropped by a respective 16% in Indonesia, 12% in Malaysia, 11% in Thailand, and 9% in the Philippines. Over 27% of respondents polled in Singapore said their travel interest “drastically decreased.”
More on travel:
- Another regional airline is now on the verge of bankruptcy
- Government issues new travel advisory on popular beach destination
- Another country just issued a new visa requirement for visitors
While none of the countries polled in the survey were targeted by the travel ban that Trump put in place at the start of June, the administration’s antagonistic language toward foreigners and numerous other policies targeting travel have further served to cement the perception of the U.S. as an unfriendly country to visitors.
Most recently, the State Department put forth a proposal that would require those applying for certain types of business and tourist visas from countries with high overstay rates to post a bond of up to $15,000.
Another executive order that President Trump signed in July targets international visitors to national parks with an entrance surcharge.
Related: A country just went visa-free for visitors with any passport